LTV Calculator for Nonprofits

Use this donor Lifetime Value (LTV) calculator to see what each donor contributes over time and uncover where small retention gains create big revenue.

Most nonprofits track one-time gift size, not lifetime value, and miss where the real revenue lives. Donor Lifetime Value (LTV) shows you what a donor is worth across their full relationship with your organization: average gift × frequency × lifespan. Enter your real numbers below to calculate LTV by donor, identify your highest-value supporters, and build a smarter retention and upgrade strategy. Once you know your LTV, even small improvements like better retention or a modest frequency lift compound into significant revenue.

Donor Lifetime Value Calculator

Enter your donor data and we'll calculate each donor's lifetime value automatically: average donation × donation frequency × donor lifespan.

DONOR INPUTS

Pull these numbers from your CRM, then sort by Lifetime Value to group your audience for personalized outreach.

Donor Name	Avg. Donationamount per gift	Frequencyper year	Lifespanyears (10 default)	Lifetime Value

Tip: Use 10 years as a default donor lifespan if you don't have your own benchmark yet. Your data stays in your browser — nothing is sent anywhere.

PROJECTED IMPACT

What your donor base is worth

We total the lifetime value of every donor you enter, plus surface the averages and top performers, so you can plan your next move with real numbers.

Donors entered 0

Average donation $0

Average lifetime value $0

Highest LTV donor

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Major-gift prospects

Donors with LTV ≥ $5,000

Total Portfolio Lifetime Value

sum of every donor's avg. donation × frequency × lifespan

Your Best Donors Are Worth More Than You Think

Donor Lifetime Value Calculator

What your donor base is worth